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New Lubbesthorpe's 2023 Travel Survey - Residents Update

A big thank you to all residents who participated in the recent Travel Survey and a huge congratulations to Ayushi Samji who was chosen at random as our £100 gift voucher winner!

Findings from the survey are outlined below. Your input guides our efforts to enhance transportation services in your community. These surveys occur annually, and your continued participation is vital.

Look out for the survey at the end of 2024, and make sure your voice is heard in shaping the future of local transport.


154 residents from approximately 999 occupied dwellings responded. For the previous surveys in 2021, n.164 residents from 660 occupied dwellings responded, and in 2022 n117  residents from 800 occupied dwellings responded.

Modal Choice

  • In 2021 60% of respondents commuted by Car/van alone. In 2022 this figure had dropped to 39%. In 2023 the figure was 47%.
  • Car share as a driver increased from 3% in 2022 to 5% in 2023, but car share as a passenger declined from 6% in 2022 to 3% in 2023.
  • NovusDirect increased its share of commuter from 18% in 2022 to 20% in 2023.
  • The number of retired respondents increased from 5% in 2022 to 9% in 2023.

Sustainable Travel Choices

  • When respondents who had not yet used the NovusDirect are excluded (32%), those rating the service as 'excellent’ were 30%, ‘good’ 45%, ‘satisfactory’ 15% and ‘poor’ 11%.
  • Passengers boarding the NovusDirect bus in New Lubbesthorpe has increased by over 300% in the last year.

Active Travel

  • The most popular choice with respondents, when asked ‘Which initiative would encourage them to cycle more often’ (59%) is ‘More cycle routes from the development to the local area’, which is an 8% increase on the response for 2022. ‘Providing wayfinding signs within the development’ has also shown an increase in popularity over 2022, going from 13% to 23%.
  • Similar to cycling the most popular choice with respondents when asked which initiatives would encourage them to walk more often (63%) is ‘more pedestrian routes from the development to the local area’.

Cleaner Cars

  • The percentage of respondents who own an EV and/or a plug-in hybrid car was 6% in 2022 and is now 14%.


  • The top choice to question 22 ‘Which of the following facilities would you like to see on the development? (choose all that apply), was bus shelter. There was a 10% increase in having a bus shelter installed on Tay Road from 61% in 2022 to 71% in 2023, which reflects the rise in passenger numbers on the Novus bus service.

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